Megan Effertz joined Emerald’s Xcelerator group in April 2022 to help launch the D2: Decentralization Deciphered brand as VP, Brand Leader, Web 3.0. In this role she is responsible for creating the vision and executing the business plan to build a 365-day executive education platform bridging enterprise companies with Web 3.0 technology to help shape the future of finance. Megan has full P&L responsibility for the D2 brand and leads a team to deliver on the brand promise of helping executives decipher decentralization for business.
Prior to joining Emerald, Megan held executive leadership positions as Chief Experience Officer at Village Bank where she was responsible for growth, customer/employee experience, marketing, human resources and enterprise risk management. She has a passion for building brands and helping business leaders and entrepreneurs grow their businesses and has direct experience serving national brands in retail, technology, banking, healthcare and manufacturing. Megan has also held sales and marketing executive leadership roles where she was responsible for organic growth and multi-million-dollar engagements with Fortune 500 brands.
Megan received her Bachelor of Arts from the University of Minnesota and her Master of Business Communication from the University of St. Thomas. She was recognized as a Top Women in Business in 2018, Outstanding Woman in Banking in 2020 and Notable Woman in Finance in 2022.
Megan’s love for animals is manifested through her volunteer activities with animal welfare and rescue organizations. She and her husband live in Minnesota together with their family dog where they enjoy all seasons with outdoor activities like cross country skiing, hiking, gardening and boating.