Kevin Gaffney currently serves as Senior Vice President and General Manager overseeing the Emerald Design Group and Xcelerator Division. In this role, he directs development and execution of brand strategy and the management of the teams that are responsible for the day-to-day operations of Emerald’s trade shows and other brand products. He leads these teams with a focus on maximizing ROI while working to fulfill the business needs of show partners, attendees and exhibitors.
A seasoned events industry executive, Kevin’s experience spans 28 years and more than 100 event properties. His expertise includes business development, sales strategy, lead generation, database management, marketing, strategic planning, and partnership development. Kevin originally joined Emerald in 2008, then known as Nielson Expositions, and has served in numerous previous senior management roles. Prior to Emerald, he held leadership positions for the Kellen Company, an Atlanta-based professional services firm specializing in association management and the American Association of Mechanical Engineers.
Kevin holds a Bachelor of Science degree in Hospitality Administration from Georgia State University. He currently resides in Dunwoody, GA with his wife, Alli, and their two sons.